miproducts
Win $100K in Cutting-Edge ZEISS Technology
ZEISS Vision Care is offering an opportunity to transform your practice with state-of-the-art technology that elevates patient care and sets you apart from the competition.
Independent eye care professionals have the chance to win AU$100,000 worth of ZEISS equipment.
Participation is simple – from 1 July to 31 October 2025 order any pair of ZEISS SmartLife lenses in a 1.6 index or above to enter the draw.
Practices can boost their chances of winning by including a ZEISS DuraVision coating with their lenses, earning an additional entry into the draw.
The grand prize winner will have the opportunity to select from the full range of ZEISS equipment, to the value of $100,000, including digital centration, auto and subjective refraction tools, and diagnostic technology.
Contact: ZEISS Business Development Representative
Competition Terms and Conditions
Starts 9am AEST 1 July 2025. Ends 5pm AEDT 31 October 2025. Open to Australian and New Zealand independent optical providers who fulfil the entry/eligibility requirements. Major prize is winner’s choice of any ZEISS equipment package(s) up to the value of AU$100,000 ex GST. Four runner-up prizes of a AU$2,000 pre-paid VISA gift card. Total prize pool is $118,000 (inc GST). Prize draw 11:00 AM AEDT 5 November 2025. Winners notified via email and phone by 5 November 2025 and published at tpal.com.au/promo/zeiss-100k-equipment-winners on 12 November 2025.
Promoter is Carl Zeiss Pty Ltd. ABN 82 008 410 704. 65 Epping Rd Macquarie Park NSW 2113. Authorised under NSW Authority No. TP/04407, ACT Permit No. TP 25/01411 and SA Permit No. T25/1051. For full T&Cs refer to tpal.com.au/promo/zeiss-100k-equipment-tc.
VVD Tints by VSP Optics
Step into the world of colour, with the VVD Tints collection by VSP Optics – a newly extended range of outdoor lens coatings offering exceptional style, quality, and vibrant colours. Choose from a variety of options across Performance, Fashion, Polarised, and Photochromic coatings.
Ideal for sporting enthusiasts and everyday athletes, VVD Performance mirror coatings deliver on edgy aesthetics and enhanced visual clarity – helping you see more details with ease and providing the all-day comfort needed for your active outdoor pursuits.
Go beyond the classics with eight vibrant, on-trend colours with VVD Fashion tints that express your individuality and complement your style while providing optimal UV protection.
Contact: Marchon (AUS) 1800 251 025 or (NZ) 0800 141 444
Shamir’s Glacier Expression
Shamir’s Glacier Expression is based on its latest proprietary technology, LayerCalc, developed through extensive research and development in multi-layered lens coatings.
According to the company, Shamir Glacier Expression provides an astonishing level of clarity, devoid of disturbing reflections, for improved quality of vision. Based on internal comparative tests with Shamir’s standard premium anti-reflective lenses, results demonstrated that Shamir Glacier Expression provided 70% less reflection and 20% better contrast.* Similarly, in a comparative survey of lens coatings conducted among over 100 eye care professionals worldwide, 96% chose Glacier Expression for overall satisfaction, making it the clear winner.* More than that, research showed it improved quality of personal interaction, offering a total see-better, look-better, feel-better experience.*
Visit: shamir.com/au
*Shamir data on file.
HOYA Launches Sensity Colours
HOYA Vision Care has launched the latest addition to its well-established Sensity range – Sensity Colours, an extended collection of fashionable, smart, light-adaptive spectacle lenses. Perfectly timed for spring, the tinted lenses are a quintessential addition for trending eyewear enthusiasts looking for functional photochromic lenses that appeal to their personal style.
Recent statistics show that seven out of 10 people are sensitive to glare, with those between the ages of 18–44 suffering the most.1 The new Sensity Colours spectacle lenses address this with an additional grey photochromic layer that allows for comfort and superior protection against the sun’s glare – without compromising on style. The Sensity photochromic layer offers the wearer neutral, true-to-life visual experiences when outdoors, reaching sunglass darkness levels when activated by the sun, while also providing 100% protection against UV rays. By combining this technology with sleek and stylish tints, Sensity Colours is a unique solution in the fashion eyewear photochromic segment.
The Sensity Colours range will be available for spectacle wearers of all ages and includes six vibrant colour options that complement spring/summer 2025 trends, including pink, green, orange, and blue in gradient tints as well as orange and yellow in solid tint options. The orange and yellow tints are designed to enhance contrast for outdoor activities, making them the perfect choice for fashion-conscious individuals and sports lovers seeking stylish and functional prescription eyewear.
To further elevate the aesthetics of Sensity Colours, HOYA Vision Care offers three optional HOYA coatings: Hi-Vision Sun Pro, Light Mirror Copper, and Light Mirror Blue. These coatings add either a neutral reflection for dark lenses with a high scratch resistance layer, or a mirror enhancement that provides an added layer of sophistication and enables consumers to express their personality in any light.
Craig Chick, Managing Director, HOYA Vision Care Australia and New Zealand, said the Sensity Colours collection incorporates “advanced photochromic technology, providing modular blue light control and protection against harmful UV rays that could contribute to long-term conditions like cataracts”.
“This new collection offers a unique combination of vibrant, stylish lens options all while delivering essential eye care protection through UV protection and sun glare reduction.”
Visit: sensitylenses.com or hoyavision.com.au
References
1. Usage and attitude study prescription glasses – Global Report – Mindline 20224 (n=7500).