mifashion news


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Look Rimless

The 10980 Series, LOOK’s latest interpretation of minimalist design applied to rimless eyewear, features eight lens shapes and eight colour options that strike a balance between comfort, technical performance, and style.

Every component is engineered to visually disappear. The lenses are mounted using a quick, secure pressure-fit system, while the ultra-light Xinox structure achieves a total weight of just 3.73 grams. All materials are hypoallergenic with phthalate-free nose pads; a screwless hinge with NIL (Natural Injection Light, a technopolymer) joint ensures reliability, smooth movement, and everyday comfort. The series is informed by a philosophy of radically reducing everything to its essence. The high-performance structure is designed to guarantee consistent fit stability and long-lasting, fluid temple movement over time.

Visit: lookocchiali.it/en

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David Beckham

The latest eyewear collection by David Beckham offers timeless designs infused with effortless British sophistication, created with exquisite craftsmanship, high-quality materials, and distinctive details.

The new eyewear exudes stylish yet classic vibes: designed for everyday wear, shapes are distinguished by the utmost quality and maximum comfort.

Pictured is the Crafted Metal: DB 1242 optical frame – softly squared in metal, with sculped profiles embellished by the Talisman detail between the front and the temples. Offered in gold/matte black with black temple tips, gold with black Havana temple tips, and brushed semimatte palladium with brown horn temple tips.

Contact: Safilo Account Manager

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Look Rimless

Ferilli Eyewear, an independent Italian artisanal eyewear label specialising in natural materials, has extended its eco-sustainable eyewear collection with the Trame After Collection, designed in cellulose acetate and embedded with prickly pear cactus fibres.

Inspired by the landscape and natural terrain of Puglia in Italy, the three-piece collection explores the brand’s signature material – the fibres of the prickly pear cactus (fico d’India) – a plant that is symbolic of the Mediterranean – as the ultimate decoration for the frames, visible within the translucent natural acetate to add colour and texture and to create a truly expressive look.

Manufactured using an eco-friendly transformation process, the collection is available in natural, green, and black colourways, as either an optical or sunglass style.

Visit: ferillieyewear.it

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GUNNAR Optiks

GUNNAR Optiks – manufacturers of gaming glasses with patented Rx-able lenses that reduce digital strain – has released two new frames: The White Wolf and Ciri.

White Wolf is a bold brushed-nickel aviator crafted from premium stainless steel with leather-wrapped temples and the Wolf School emblem, from The Witcher universe, etched into the frame.

Ciri is a brushed-gold round frame wrapped in leather, with sword-motif temples inspired by Zireael, a renowned silver sword from The Witcher.

Both frames feature GUNNAR’s patented blue light blocking lenses to reduce digital eye strain, with G-Shield protection against smudges, scratches, and glare. Subtle 0.2 diopters enhance focus, while the wrap-around design helps guard against dry eyes during marathon quests – or gaming sessions.

Officially licensed by the gaming development studio CD PROJEKT RED, each pair comes packaged with Witcher-inspired collector’s details: a custom case, microfibre pouch, and cleaning cloth, plus a 12-month warranty.

Visit: gunnar.com