Australian Designed Eyewear Push
Two leading Australian eyewear brands – AM Eyewear and The Elusive Miss Lou – are spearheading a campaign to drive the sale of locally designed eyewear. In partnership, the two brands have created a sticker, featuring the Southern Cross constellation, that can be affixed to the lenses of eyewear designed in Australia.
Teiger Sceats, co-founder of The Elusive Miss Lou, said the sticker concept matches his family company’s philosophy of helping Australian designers. “When Simon (Ponnusamy, founder of AM Eyewear) reached out to us, we were really excited to be on board.
“It’s about independents supporting independents, Australians supporting Australians. The sticker will make a real point of difference for independent practices,” he said.
And it’s not just AM Eyewear and The Elusive Miss Lou that will benefit. All Australian designed brands can take advantage of the sticker to promote their product origins.
“The more Australian eyewear we sell, the more money remains in the local economy and the better that is for future generations,” said Mr Ponnusamy.
Read more about Australian eyewear designers on page 108.
To order stickers, email info@ameyewear.com.