mifashion news
Born On Earth. Worn In Space.
Silhouette is commemorating 25 years of its Titan Minimum Art eyewear with the launch of the evolutionary Highlight Collection, a dynamic, rimless look for visionaries who demand the best in premium precision eyewear.
Once again crafted with no screws or hinges – under two grams of Austrian genius – this collection introduces an innovative lens finishing technique, a more delicate nose bridge, and even more easily adjustable titanium temples for a fresh, exciting look. Choose from four cool lens shape, with tints and the innovative Partial Color Groove to create unique styles for your customers. Each shape is named after a constellation. Rose Andromeda is a futuristic butterfly, exuding feminine grace and confidence. Mint Phoenix is a feminine shape inspired by the oversized glamour of the 70s with low lens glazing. The classic Blue Pegasus offers rectangular masculine geometry. Both genders shine in Grey Taurus, a renewed aviator with double bar glazing for an extra boost of coolness.
Visit: VMD.com.au
Vintage Meets Vogue
Iconic double bridge, square-shaped sunglasses, originally developed for the Navy in the 1940s, are making a triumphant return. While taking inspiration from the original shape, Invu’s designers have revamped the front shape and used state-of-the-art materials and manufacturing technologies for their take on this classic design. Naturally, Invu equipped the glasses with its latest gradient ultra-polarised lenses for glare-free high-definition vision. This new release is the perfect accessory for the next generation of fashion-conscious men and women who are seeking a harmonious blend of nostalgia and cutting-edge styling.
Visit: invueyewear.com
Marcolin Renews with Pucci
Marcolin Renews with Pucci Marcolin has renewed its exclusive global licensing agreement for the design, manufacture, and distribution of Pucci’s sunglasses and optical frames. The partnership extends the existing relationship until 31 December 2030. Pucci, the Florentine Fashion House, is owned by LVMH Group and renowned for luxury, colour, design, and ‘joie de vivre’. Pucci Eyewear embodies the brand’s aesthetic codes by using its signature motifs and colours yet reinterpreting them with an innovative twist. Under the artistic direction of Camille Miceli, Pucci eyewear is also renowned for modern design concepts, sophisticated manufacturing techniques, fine constructions, and exquisite attention to detail.
Contact: Marcolin (AUS) 02 8456 0946
Safilo Signs Early Renewal with Hugo Boss
Safilo has signed an early renewal of its global licensing agreement with Hugo Boss for the Boss and Hugo eyewear collections, until December 2030.
Angelo Trocchia, CEO of Safilo Group, described Hugo Boss as an “exceptional asset” that has been held in the Italian eyewear company’s portfolio for almost 20 years.
“The remarkable rebranding of Boss and Hugo in the last two years, fully embraced and executed by Safilo in the eyewear collections, paves the way for a bright and successful future of the brands in all our markets and distribution channels.”
The joint strategy is to continue to gain market share with Boss eyewear through the development of iconic styles that are immediately recognisable to the consumer.
Hugo, which accounts for a considerable share of Hugo Boss’s eyewear business, will also continue to expand its presence within the Gen Z target group, supported by a distinctive product proposition and a consistent go-to-market approach.
Contact: Safilo (AUS) 02 9450 0555
Spotted: Ben Affleck in Blackfin
Captured with an effortless elegance beside his wife Jennifer Lopez, Ben Affleck was recently seen navigating the vibrant streets of Los Angeles, showcasing a pair of Blackfin glasses – the Eagle Head model, crafted from ultra-light titanium.
Globally celebrated, Affleck’s film career has included works like Good Will Hunting and Argo, and has been recognised with two Oscars and three Golden Globes.
Visit: blackfin.com
Introducing Taylor Morris
Mondottica has expanded its offering, introducing Taylor Morris optical frames and sunglasses.
Founded in 2013 by three lifelong friends who were born and bred in London, Taylor Morris looks to the capital for inspiration, drawing on the city’s design heritage as part of the brand’s DNA. Producing classically-inspired collections with modern frames, the Taylor Morris mission is to provide customers with subtle yet iconic designs, and affordable excellence.
Contact: Mondottica (AUS) 02 8436 6666
World’s First Handmade Acrylic Sunglasses: Kirk & Kirk
It’s taken five years, but Kirk & Kirk has finally succeeded in developing the world’s first handmade acrylic sunglasses. According to siblings Jason and Karen Kirk, this unique material is incredibly light, which allows for a bold, chunky frame to be worn comfortably all day.
Complementing her distinct colour palette, creative director Karen Kirk introduced retro-inspired iconic shapes and a unique sandblasting technique to re-shape the Italian acrylic.
In her quest to flex the design process, she also opted to incorporate the use of metal for the temples, juxtaposing the fronts and spring joints in matte acrylic with Alpaca silver temples, an alloy of copper, nickel, and zinc, often used in jewellery because of its flexibility and durability. Offset by a myriad of gradient lenses, this unique collection echoes a bold wave of sculptural inspiration.
All frames are handcrafted in Italy.
Visit: kirkandkirk.com
Indiana by Oroton
Indiana by Oroton is designed in Australia for a medium face. This fine square-shaped frame is crafted from luxurious textured acetate laminate for depth while acetate nose pads add comfort. Oroton’s signature O hardware is integrated into the temples and the temple tips, and the frames are finished with premium quality screws and hinges. Pictured is model 2456107 in tort black splice.
Visit: sunshadeseyewear.com.au