mifashion news
Alexis Mabille to Chair SILMO d’Or Awards
Designer Alexis Mabille has been appointed to chair the 2024 SILMO d’Or Awards, which will be announced this month during the annual SILMO trade show, in Paris from 20–24 September.
Hailing from Lyon, France, Mr Mabille has been on the official calendar of Haute Couture since 2021.
With a long-held passion for fashion, he graduated in 1997 from the Chambre Syndicale de la Haute Couture Parisienne before working with the major Parisian fashion houses. In 2005, he created his eponymous brand with an aim to blend “clothing tradition, a certain sex appeal, and the energy of our time”.
“Upending codes, twisting silhouettes, mixing periods... Alexis Mabille cultivates a playful spirit to create a light-minded and elegant wardrobe. He has rejuvenated the bow tie, going so far as to make it into his icon, then developed men’s and women’s ready-to-wear, accessory and tailored collections.”
As well as designing clothing, Mr Mabille has designed interiors for private apartments, restaurants, and other entertainment venues (he recently designed the new décor of Lido in Paris). Since 2021, he has even created limited edition furniture. Announcing the appointment, SILMO said that for Alexis Mabille, “a person’s overall environment is an essential component that influences their wellbeing”.
“Just as a silhouette should emphasise the body while still being comfortable and just as a space’s interior should express the personality of its host while being suited to their lifestyle, a pair of glasses should highlight the character of the person wearing them while being functional and durable.
“By sharing his design expertise and creative vision with the members of the jury of the 2024 SILMO d’Or awards, he will provide valuable insight into this daily object that only needs to be enhanced by a shape, a material or an innovation,” SILMO organisers said.
Safilo Etro
Safilo’s newest luxury brand, Etro, is an ode to the expression of individuality.
Etro is defined and distinguished by emblematic codes – the Pegasus, a symbol of freedom, strength and creativity, the brand’s iconic Burgundy colour, and the Paisley motif.
Etro’s new eyewear vision defines Italian style, with a global ambition: a rich, fashion-forward collection with bold and unique designs, balanced with timeless, easy-to-wear styles, providing a high-end, luxurious offer with a competitive price range.
Contact: Safilo Account Manager
Apex in Titanium
Movitra’s new Apex collection features products made exclusively in titanium. The collection is characterised by an innovative product architecture conceived to offer an exceptionally comfortable fit, while a series of unique features have been developed for the ultimate performance. Each frame also features some outstanding aesthetic details such as a two-piece titanium bridge with dual polished/brushed finish.
Pictured is Apex 06, a bold rectangular optical style in three colourways that is also available as a sunglass.
Visit: movitra.it
Bold and Bright: Cocoa Mint
Twelve new bold and bright arrivals to the Cocoa Mint Colour Edits capsule collection make intelligent use of eye-catching materials and wearable eye shapes, taking the dopamine dressing trend in a chic new direction.
Contact: Aaron’s Eyewear (AUS) 07 3367 8447
Mykita: Architectural
Mykita’s architectural sunglasses are meticulously crafted from stainless steel with eye-catching design elements, including graphic lines, split temples, surface cut-outs, and sculptural rings in acetate or Mykita’s proprietary mylon material.
Visit: mykita.com
Summer Sensation: AM Eyewear
AM Eyewear optical styles feature exclusive silhouettes designed to suit all face shapes and inspired by the summery feel of Australian beaches.
The collection showcases sustainable bio-based Italian and Japanese acetates in distinctive colour combinations and a variety of thicknesses that add sophistication and uniqueness. AM Eyewear’s premium quality is maintained with 18K plated hinges, ergonomically milled temples, and signature nose pads for a comfortable fit across various nose bridges.
Visit: ameyewear.com
Invu with Side Shields
In the early 20th century, protective side shields were introduced to enhance eye safety for motorists and explorers. For the 2025 season, the Invu Design Team has taken inspiration from this functional feature and beautifully transformed it into a bold fashion statement tailored for the modern, self-assured man. Style is just one aspect of the new Invu release. These subtle side shields, which provide peripheral light protection, are complemented by Swiss Eyewear Group’s proprietary ultra polarised lenses for visual clarity.
Visit: invueyewear.com