Market Leading Frames A Fundamental Formula
When it comes to stocking eyewear that will actually move off your shelves, the answer isn’t as simple as following Instagram trends or copying what’s in the window of your nearest competitor. We spoke with four industry veterans – Jacque Katsieris, founder of ProOptics Eyewear; Kumar Ponnusamy, founder and creative director at AM Eyewear; Angelina Chee, General Manager, De Rigo Eyewear Australia; and Lisa Cappuccio, Chief Operating Officer of Eyebenefit – to uncover what tru